Smart Diapers Market

Global Industry Analysis (2018 - 2021) - Growth Trends and Market Forecast (2022 - 2029)

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Industry: Consumer Goods & Services

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With the increasing demand for automated products, smart diapers have become an attractive option for consumers. This type of product is developed to meet the needs of the modern parents who want to make their lives easier. Demand for smart diapers is going up as a result of the baby boom that hit a number of major economies in the last few years. The baby boom has brought about a surge in demand for diaper products from leading manufacturers such as Proctor & Gamble and Kimberly Clark, both of whom have already been marketing their top-notch diaper products to consumers all over the world.

Increasing Awareness Among Parents About Health to Drive Growth of Smart Diapers Market

It enables them to know more about their children's hygiene habits and allows them to monitor the state of health of their babies in real time. The wearable device helps the parents track all changes taking place with their babies without any hassles throughout the day. This new design is not only convenient for parents but it also offers a healthy environment to the toddlers as well. It does not contain any traces of chemicals, pesticides or other harmful agents that may be fatal for health of a young child. 

The information can be easily accessed on users' mobile phones through an application installed on them. The smart diapers are often equipped with reusable Bluetooth sensors that can track data such as humidity, temperature and blood glucose level which is automatically uploaded on the user's phone app so they can monitor it anytime without having to check diaper themselves. 

Abundance of Smart Features to Give Impetus to Smart Diapers Market

Diaper manufacturers are now incorporating smart technology into their diapers in order to meet the increasing demand for smart diapers. Smart diapers come with a variety of sensors that can monitor various aspects of a baby's health, such as urine output, bowel movements, and skin temperature. This information can be accessed by parents through a mobile app, which allows them to keep track of their baby's health and ensure that they are getting the proper care. Moreover, they can help prevent diaper rash. The built-in sensors in smart diapers can detect when a baby has wet or soiled their diaper and transmit this information to a smart device. The smart devices can then send an alert to the parents, who will be able to change the baby's diaper accordingly.

High Cost of Smart Diapers to Deter Parents from Purchasing

The high cost of diapers that are equipped with sensors and other smart features is deterring some parents from buying them. These diapers, which can cost up to thrice as much as traditional diapers, are marketed as being able to better monitor a baby's health and wellbeing. However, many parents are finding that the extra expense is not worth it, which is expected to hinder the growth of smart diapers market in the years to come. The high cost of these diapers is due in part to the fact that they are equipped with sensors and other smart features. These include things like GPS trackers, which allow parents to keep tabs on their child's whereabouts, and moisture sensors, which can alert parents if a baby has wet their diaper. Some diapers even come with thermometers, which can help parents monitor a baby's health. While many parents appreciate the features offered by these smart diapers, most find that they are not worth the extra expense. In fact, a recent study found that only 27% of parents would be willing to pay more for a smart diaper than for a traditional one.

Smart Diapers Market Threat: Consumers in Developing Countries May avoid buying Smart Diapers

It has been found that developing countries, especially in Asia Pacific, Africa, and Latin America will be focusing less on the smart diapers and more on other pressing needs such as health and education. The companies are discouraged by the sheer number of competitors in the regions that offer alternative solutions at lower prices. For instance, Chinese manufacturers are able to sell low-cost diapers directly through e-commerce channels such as Alibaba's TMall or However, these products are often smaller than their Western counterparts and lack the same comfort levels seen on more expensive items people would buy for themselves or their children in developed markets. The reason why smart diapers aren't popular is because they retail for anywhere between $100-$300 a year which means most parents cannot afford them some simply don't want to spend the money.

North America to Continue Dominating Global Smart Diapers Market

Smart diapers market has attracted so much attention in recent years due to its increasing share in baby care products. The growing population of the infants and toddlers is also one of the major factors responsible for this growth. The increased demand for premium smart diapers across North America region can be attributed to rise in adoption rate of internet-based social media platforms among young parents who are more interested towards eco-friendly and smart lifestyle products for their kids.

Demand for smart diaper in North America is expected to shoot due to rising awareness among parents regarding eco-friendly, safer and smart diapers. The rise in adoption rate of social media platforms by young parents has led to increased usage of internet across North America region which further drives demand for smart diapers. Demand for the product with enhanced leak protection technology across North America can be attributed to high penetration rate of smartphones, tablets and other mobile based internet enabled devices.

Key Players in Smart Diapers Market

Kimberly-Clark (US), Procter & Gamble (US), Ontex (Belgium), Simavita (Australia), Essity Aktiebolag Sweden), Sinopulsar (Taiwan), Abena (Denmark), Vandrico Solutions Inc (Canada), Wonderkin Co. (Honk Kong), DigiSense (Israel), and ATZ Global Co., Ltd. (Thailand) are some of the key players in global smart diapers market.

Key Elements Included In The Study: Global Smart Diapers Market

  • Smart Diapers Market by Product/Technology/Grade, Application/End-user, and Region
  • Executive Summary (Opportunity Analysis and Key Trends)
  • Historical Market Size and Estimates, Value, 2018 - 2021
  • Market Value at Regional and Country Level, 2022 - 2029
  • Market Dynamics and Economic Overview
  • Market Size in Value, Growth Rates, and Forecast Figures, 2022 - 2029
  • Competitive Intelligence with Financials, Key Developments, and Portfolio of Leading Companies 
  • Regional and Product/Grade/Application/End-user Price Trends Analysis
  • Value Chain and Five Force’s Analysis
  • Regional/Sub-region/Country Market Size and Trend Analysis
  • Company Market Share Analysis and Key Player Profiles

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