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Ayurvedic Herbs Market

Global Industry Analysis, Size, Share, Growth, Trends, and Forecast 2023-2030 - By Product, Technology, Grade, Application, End-user, Region: (North America, Europe, Asia Pacific, Latin America and Middle East and Africa)

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Industry: Food & Beverage


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Increasing Demand for Natural Products to Boost Global Ayurvedic Herbs Market

Rising inclination of individuals towards natural treatment has increased their dependence on natural products, triggering demand for various Ayurvedic herbs such as withania somnifera, bacopa monnieri, Indian gooseberry, turmeric, bitter lemon and cumin. In addition, individuals are becoming aware of the side effects caused by consumption of allopathic drugs such as acidity, dizziness, constipation, diarrhoea, skin rashes, headache, dry mouth and insomnia, limiting its usage to superficial treatments. Ayurvedic herbs facilitate balancing of the human body, spirit and mind and have the ability of cleaning the entire body by removing bacteria and toxins, in turn increasing immunity to fight against diseases. Becoming more reliant on prophylactic health remedies, individuals are opting for natural products such as Ayurvedic herbs, which is expected to spur the growth of the Ayurvedic herbs market, particularly in the developing economies.

COVID-19 Pandemic to Fuel Demand for Ayurvedic Treatment, Bolstering Ayurvedic Herbs Market

Since 2020, people worldwide are focusing on enhancing their body immunity in the wake of the ongoing COVID pandemic. SARS-CoV-2 has resulted in massive mortalities on the global front. Despite use of advanced allopathic drugs, the infection spread was uncontrollable alongside increase in the number of deaths worldwide. This pushed researchers to understand the nature of the infection, the conclusion of which underlined the enhancement of self-immunity. This paved a big opportunistic platform for natural medicines such as Ayurvedic herbs that promote and improve self-immunity which can control the intensity of the infection in the body, in turn fighting against the virus. Ayurveda being a preventive treatment method focuses on seasonal and daily routines or regimes that gauge human health. Its importance in building long lasting and a deeper immune power that shields against viruses or infections leading to fever, cold or headaches and allergies has fuelled the consumption of Ayurvedic herbs in different forms such as powder, pills and liquid. In the recent past, importance of Ayurveda was at a moderate level. However, with its efficiency against fighting the COVID 19 virus has translated into an increasing demand for Ayurveda treatment, which has, to a significant extent, contributed towards the growth of the Ayurvedic herbs market.

Use of Ayurvedic Herbs in Treating Various Skin Diseases to Complement Market Growth

Use of Ayurvedic herbs in treating skin disorders is rising at a significant pace. Skin diseases caused due to allergies, side effects of synthetic drugs, allergens, immune system issues and genetic composition complexities require a preventive treatment that will focus on the root cause of the disorder. Ayurvedic herbs facilitate inner vitality thus reducing skin inflammation, itching, redness, irritation, patches and other changes in skin appearance. This has fuelled the use of Ayurvedic herbs in treating various skin disorders such as acne, eczema, dry skin, psoriasis, hyper pigmentation and rosacea. In this backdrop, application of Ayurvedic herbs in treating skin diseases is likely to contribute to the valuation of the Ayurvedic herbs market in the coming years.

Asia Pacific to Lead Ayurvedic Herbs Market with India at Vanguard

The Ayurvedic herbs market is expected to witness momentous growth in the emerging economies in Asia Pacific, especially India. This can be attributed towards increasing dependence on traditional and natural treatment methods such as Ayurveda coupled with favourable government initiatives to promote use of medicinal herbs in the country. For instance, Government of India has carried out various initiatives to promote distribution and cultivation of medicinal plants such as Ayurvedic herbs. NMPB (National Medicinal Plants Board) offers huge subsidies to farmers and also formulates guidelines and schemes for cultivation of Ayurvedic herbs. Moreover, the Department of Commerce has also set up EPCs (Export Promotion Councils) to encourage exports of products and has assigned SHEFEXIL (Shellac & Forest Products Export Promotion Council) to focus on export of medicinal or Ayurvedic herbs. In addition, Ministry of Ayush, through its International Cooperation Scheme, offers financial support to exporters of Ayurvedic herbs by encouraging them to participate in trade fairs, organize business meets both locally and at the international level and initiate conferences. Such favourable government support is expected to lay an optimistic scenario for the growth of the Ayurvedic herbs market in the coming years.

On the other hand, increasing agreements with foreign bodies is likely to influence the Ayurvedic herbs market growth. For instance, an MOU was inked between American Herbal Pharmacopoeia and Commission for Indian Medicine & Homeopathy in 2021. This MOU between US and India is focused on widening the scope of Ayurveda and enhance export of Indian Ayurvedic products on the global front. Another MOU was signed between AIIA (All India Institute of Ayurveda) and NICM Western Sydney University in 2021 to promote Ayurveda, which is expected to emboss a positive impact on the use of Ayurvedic herbs.

Ayurvedic Herbs Market: Competitive Landscape

Few of the key companies in the Ayurvedic herbs market include Dabur India Ltd., Patanjali Ayurved Limited, Colgate Palmolive Company, Emami Limited, Unilever and The Himalaya Drug Company.

Regional Classification of the Global Ayurvedic Herbs Market is Described Below:

North America

  • U.S.
  • Canada

Europe

  • Germany
  • France
  • Spain
  • U.K.
  • Italy
  • Russia
  • Rest of Europe

Asia Pacific

  • China
  • Japan
  • India
  • Southeast Asia
  • Rest of Asia Pacific

Latin America

  • Brazil
  • Mexico
  • Rest of Latin America

Middle East and Africa

  • GCC
  • South Africa
  • Rest of Middle East and Africa

*Regions and countries are subject to change based on data availability

Key Elements Included In The Study: Global Ayurvedic Herbs Market

  • Ayurvedic Herbs Market by Product/Technology/Grade, Application/End-user, and Region
  • Executive Summary (Opportunity Analysis and Key Trends)
  • Historical Market Size and Estimates, Value, 2018 - 2022
  • Market Value at Regional and Country Level, 2023 - 2030
  • Market Dynamics and Economic Overview
  • Market Size in Value, Growth Rates, and Forecast Figures, 2023 - 2030
  • Competitive Intelligence with Financials, Key Developments, and Portfolio of Leading Companies 
  • Regional and Product/Grade/Application/End-user Price Trends Analysis
  • Value Chain and Five Force’s Analysis
  • Regional/Sub-region/Country Market Size and Trend Analysis
  • Company Market Share Analysis and Key Player Profiles

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1. Executive Summary
     1.1. Global Ayurvedic Herbs Market Snapshot
     1.2. Key Market Trends
     1.3. Future Projections
     1.4. Analyst Recommendations

2. Market Overview
     2.1. Market Definitions and Segmentations
     2.2. Market Dynamics
            2.2.1. Drivers
                  2.2.1.1. Driver 1
                  2.2.1.2. Driver 2
            2.2.2. Restraints
                  2.2.2.1. Restraint 1
                  2.2.2.2. Restraint 2
            2.2.3. Market Opportunities Matrix
     2.3. Value Chain Analysis
     2.4. Porter’s Five Forces Analysis
     2.5. Covid-19 Impact Analysis
            2.5.1. Supply
            2.5.2. Demand
     2.6. Economic Analysis
     2.7. Government Regulations
     2.8. Upcoming Projects

3. Production Output and Trade Statistics, 2018 - 2022
     3.1. Supply-Demand Analysis
     3.2. Global & India Export Statistics

4. Price Trends Analysis and Future Projects
     4.1. Key Highlights
     4.2. Average Price, By Raw Material
     4.3. Average Price, By Application

5. Global Ayurvedic Herbs Market Outlook, 2018 - 2030
     5.1. Global Ayurvedic Herbs Market Outlook, by Raw Material, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            5.1.1. Key Highlights
                  5.1.1.1. Withania somnifera (Ashwagandha)
                  5.1.1.2. Indian frankincense (Boswellia)
                  5.1.1.3. Bacopa monnieri (Brahmi)
                  5.1.1.4. Ocimum sanctum (Tulsi)
                  5.1.1.5. Tinospora cordifolia (Guduchi)
                  5.1.1.6. Emblica officinalis (Amla)
                  5.1.1.7. Other
            5.1.2. BPS Analysis/Market Attractiveness Analysis
     5.2. Global Ayurvedic Herbs Market Outlook, by Distribution Channel, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            5.2.1. Key Highlights
                  5.2.1.1. Specialty Stores
                  5.2.1.2. Hyper/Supermarket
                  5.2.1.3. Pharmacy & Drug Stores
                  5.2.1.4. E-Pharmacy
                  5.2.1.5. Other
            5.2.2. BPS Analysis/Market Attractiveness Analysis
     5.3. Global Ayurvedic Herbs Market Outlook, by End-user Application, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            5.3.1. Key Highlights
                  5.3.1.1. Healthcare
                  5.3.1.2. Personal Care
                  5.3.1.3. Foods & Beverages
                  5.3.1.4. Agriculture
                  5.3.1.5. Veterinary
            5.3.2. BPS Analysis/Market Attractiveness Analysis
     5.4. Global Ayurvedic Herbs Market Outlook, by Region, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            5.4.1. Key Highlights
                  5.4.1.1. North America
                  5.4.1.2. Europe
                  5.4.1.3. Asia Pacific
                  5.4.1.4. Latin America
                  5.4.1.5. Middle East & Africa
            5.4.2. BPS Analysis/Market Attractiveness Analysis

6. North America Ayurvedic Herbs Market Outlook, 2018 - 2030
     6.1. North America Ayurvedic Herbs Market Outlook, by Raw Material, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            6.1.1. Key Highlights
                  6.1.1.1. Withania somnifera (Ashwagandha)
                  6.1.1.2. Indian frankincense (Boswellia)
                  6.1.1.3. Bacopa monnieri (Brahmi)
                  6.1.1.4. Ocimum sanctum (Tulsi)
                  6.1.1.5. Tinospora cordifolia (Guduchi)
                  6.1.1.6. Emblica officinalis (Amla)
                  6.1.1.7. Other
            6.1.2. BPS Analysis/Market Attractiveness Analysis
     6.2. North America Ayurvedic Herbs Market Outlook, by Distribution Channel, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            6.2.1. Key Highlights
                  6.2.1.1. Specialty Stores
                  6.2.1.2. Hyper/Supermarket
                  6.2.1.3. Pharmacy & Drug Stores
                  6.2.1.4. E-Pharmacy
                  6.2.1.5. Other
            6.2.2. BPS Analysis/Market Attractiveness Analysis
     6.3. North America Ayurvedic Herbs Market Outlook, by End-user Application, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            6.3.1. Key Highlights
                  6.3.1.1. Healthcare
                  6.3.1.2. Personal Care
                  6.3.1.3. Foods & Beverages
                  6.3.1.4. Agriculture
                  6.3.1.5. Veterinary
            6.3.2. BPS Analysis/Market Attractiveness Analysis
     6.4. North America Ayurvedic Herbs Market Outlook, by Country, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            6.4.1. Key Highlights
                  6.4.1.1. U.S.
                  6.4.1.2. Canada
            6.4.2. BPS Analysis/Market Attractiveness Analysis

7. Europe Ayurvedic Herbs Market Outlook, 2018 - 2030
     7.1. Europe Ayurvedic Herbs Market Outlook, by Raw Material, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            7.1.1. Key Highlights
                  7.1.1.1. Withania somnifera (Ashwagandha)
                  7.1.1.2. Indian frankincense (Boswellia)
                  7.1.1.3. Bacopa monnieri (Brahmi)
                  7.1.1.4. Ocimum sanctum (Tulsi)
                  7.1.1.5. Tinospora cordifolia (Guduchi)
                  7.1.1.6. Emblica officinalis (Amla)
                  7.1.1.7. Other
            7.1.2. BPS Analysis/Market Attractiveness Analysis
     7.2. Europe Ayurvedic Herbs Market Outlook, by Distribution Channel, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            7.2.1. Key Highlights
                  7.2.1.1. Specialty Stores
                  7.2.1.2. Hyper/Supermarket
                  7.2.1.3. Pharmacy & Drug Stores
                  7.2.1.4. E-Pharmacy
                  7.2.1.5. Other
            7.2.2. BPS Analysis/Market Attractiveness Analysis
     7.3. Europe Ayurvedic Herbs Market Outlook, by End-user Application, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            7.3.1. Key Highlights
                  7.3.1.1. Healthcare
                  7.3.1.2. Personal Care
                  7.3.1.3. Foods & Beverages
                  7.3.1.4. Agriculture
                  7.3.1.5. Veterinary
            7.3.2. BPS Analysis/Market Attractiveness Analysis
     7.4. Europe Ayurvedic Herbs Market Outlook, by Country, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            7.4.1. Key Highlights
                  7.4.1.1. Germany
                  7.4.1.2. France
                  7.4.1.3. U.K.
                  7.4.1.4. Italy
                  7.4.1.5. Turkey
                  7.4.1.6. Russia
                  7.4.1.7. Rest of Europe
            7.4.2. BPS Analysis/Market Attractiveness Analysis

8. Asia Pacific Ayurvedic Herbs Market Outlook, 2018 - 2030
     8.1. Asia Pacific Ayurvedic Herbs Market Outlook, by Raw Material, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            8.1.1. Key Highlights
                  8.1.1.1. Withania somnifera (Ashwagandha)
                  8.1.1.2. Indian frankincense (Boswellia)
                  8.1.1.3. Bacopa monnieri (Brahmi)
                  8.1.1.4. Ocimum sanctum (Tulsi)
                  8.1.1.5. Tinospora cordifolia (Guduchi)
                  8.1.1.6. Emblica officinalis (Amla)
                  8.1.1.7. Other
            8.1.2. BPS Analysis/Market Attractiveness Analysis
     8.2. Asia Pacific Ayurvedic Herbs Market Outlook, by Distribution Channel, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            8.2.1. Key Highlights
                  8.2.1.1. Specialty Stores
                  8.2.1.2. Hyper/Supermarket
                  8.2.1.3. Pharmacy & Drug Stores
                  8.2.1.4. E-Pharmacy
                  8.2.1.5. Other
            8.2.2. BPS Analysis/Market Attractiveness Analysis
     8.3. Asia Pacific Ayurvedic Herbs Market Outlook, by End-user Application, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            8.3.1. Key Highlights
                  8.3.1.1. Healthcare
                  8.3.1.2. Personal Care
                  8.3.1.3. Foods & Beverages
                  8.3.1.4. Agriculture
                  8.3.1.5. Veterinary
            8.3.2. BPS Analysis/Market Attractiveness Analysis
     8.4. Asia Pacific Ayurvedic Herbs Market Outlook, by Country, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            8.4.1. Key Highlights
                  8.4.1.1. China
                  8.4.1.2. Japan
                  8.4.1.3. South Korea
                  8.4.1.4. India
                  8.4.1.5. Southeast Asia
                  8.4.1.6. Rest of Asia Pacific
            8.4.2. BPS Analysis/Market Attractiveness Analysis

9. Latin America Ayurvedic Herbs Market Outlook, 2018 - 2030
     9.1. Latin America Ayurvedic Herbs Market Outlook, by Raw Material, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            9.1.1. Key Highlights
                  9.1.1.1. Withania somnifera (Ashwagandha)
                  9.1.1.2. Indian frankincense (Boswellia)
                  9.1.1.3. Bacopa monnieri (Brahmi)
                  9.1.1.4. Ocimum sanctum (Tulsi)
                  9.1.1.5. Tinospora cordifolia (Guduchi)
                  9.1.1.6. Emblica officinalis (Amla)
                  9.1.1.7. Other
            9.1.2. BPS Analysis/Market Attractiveness Analysis
     9.2. Latin America Ayurvedic Herbs Market Outlook, by Distribution Channel, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            9.2.1. Key Highlights
                  9.2.1.1. Specialty Stores
                  9.2.1.2. Hyper/Supermarket
                  9.2.1.3. Pharmacy & Drug Stores
                  9.2.1.4. E-Pharmacy
                  9.2.1.5. Other
            9.2.2. BPS Analysis/Market Attractiveness Analysis
     9.3. Latin America Ayurvedic Herbs Market Outlook, by End-user Application, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            9.3.1. Key Highlights
                  9.3.1.1. Healthcare
                  9.3.1.2. Personal Care
                  9.3.1.3. Foods & Beverages
                  9.3.1.4. Agriculture
                  9.3.1.5. Veterinary
            9.3.2. BPS Analysis/Market Attractiveness Analysis
     9.4. Latin America Ayurvedic Herbs Market Outlook, by Country, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            9.4.1. Key Highlights
                  9.4.1.1. Brazil
                  9.4.1.2. Mexico
                  9.4.1.3. Rest of Latin America
            9.4.2. BPS Analysis/Market Attractiveness Analysis

10. Middle East & Africa Ayurvedic Herbs Market Outlook, 2018 - 2030
     10.1. Middle East & Africa Ayurvedic Herbs Market Outlook, by Raw Material, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            10.1.1. Key Highlights
                  10.1.1.1. Withania somnifera (Ashwagandha)
                  10.1.1.2. Indian frankincense (Boswellia)
                  10.1.1.3. Bacopa monnieri (Brahmi)
                  10.1.1.4. Ocimum sanctum (Tulsi)
                  10.1.1.5. Tinospora cordifolia (Guduchi)
                  10.1.1.6. Emblica officinalis (Amla)
                  10.1.1.7. Other
            10.1.2. BPS Analysis/Market Attractiveness Analysis
     10.2. Middle East & Africa Ayurvedic Herbs Market Outlook, by Distribution Channel, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            10.2.1. Key Highlights
                  10.2.1.1. Specialty Stores
                  10.2.1.2. Hyper/Supermarket
                  10.2.1.3. Pharmacy & Drug Stores
                  10.2.1.4. E-Pharmacy
                  10.2.1.5. Other
            10.2.2. BPS Analysis/Market Attractiveness Analysis
     10.3. Middle East & Africa Ayurvedic Herbs Market Outlook, by End-user Application, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            10.3.1. Key Highlights
                  10.3.1.1. Healthcare
                  10.3.1.2. Personal Care
                  10.3.1.3. Foods & Beverages
                  10.3.1.4. Agriculture
                  10.3.1.5. Veterinary
            10.3.2. BPS Analysis/Market Attractiveness Analysis
     10.4. Middle East & Africa Ayurvedic Herbs Market Outlook, by Country, Volume (Kilo Tons) and Value (US$ Mn), 2018 - 2030
            10.4.1. Key Highlights
                  10.4.1.1. GCC
                  10.4.1.2. South Africa
                  10.4.1.3. Rest of Middle East & Africa
            10.4.2. BPS Analysis/Market Attractiveness Analysis

11. Competitive Landscape
     11.1. Company Market Share Analysis, 2022
     11.2. Company Profiles
            11.2.1. The Himalaya Drug Company
                  11.2.1.1. Company Overview
                  11.2.1.2. Product Portfolio
                  11.2.1.3. Financial Overview
                  11.2.1.4. Business Strategies and Development
            11.2.2. BI Nutraceuticals
            11.2.3. Blue Sky Botanics
            11.2.4. Kairali Ayurvedic Group
            11.2.5. Dynadis Sarl
            11.2.6. Dabur India Ltd
            11.2.7. Nutra Green Biotechnology Co., Ltd.
            11.2.8. Phytoneering Extract Solutions GmbH
            11.2.9. Rosun Natural Products Pvt. Ltd.
            11.2.10. Sabinsa Corporation
            11.2.11. Others

12. Appendix
     12.1. Research Methodology
     12.2. Report Assumptions
     12.3. Acronyms and Abbreviations

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Vanilla bean market set to hit US$ 1.71 Bn by 2032, fueled by rising demand for natural flavors, sustainability, and key players like ADM, Symrise & Givaudan.
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Our Research Methodology

Considering the volatility of business today, traditional approaches to strategizing a game plan can be unfruitful if not detrimental. True ambiguity is no way to determine a forecast. A myriad of predetermined factors must be accounted for such as the degree of risk involved, the magnitude of circumstances, as well as conditions or consequences that are not known or unpredictable. To circumvent binary views that cast uncertainty, the application of market research intelligence to strategically posture, move, and enable actionable outcomes is necessary.

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