Global Egg Powder Market Climbs Higher as Consumers Seek Foods with Longer Shelf Life
Wide application of eggs in the production of dietary supplements, bakery items, pet food, and baby food amongst others has created a phenomenal scope for the global egg powder market. Through the years, as individual consumers, as well as big corporations, remain committed to offering functional food items, it has opened up an opportunity for global egg powder market in indirect ways as it eliminates the chances of cracking while retaining the nutritional benefits of cage free eggs.
The Food and Agriculture Organization (FAO), on a scale of 100 rated the biological value of whole egg proteins at 93.7. Egg powder, predominantly derived through spray drying technology, possess functional properties such as thickening, emulsification, foaming, and moisturizing. It is of the most common poultry product, which comes with a longer shelf life and ease of handling. Egg powder ensures high microbial safety and can be stored for nearly 5-7 years.
The global demand for egg powder remains steadily rooted in the fact that it is easier to transport and thus export friendly. The other advantages of egg power over conventional eggs are smaller space for storage and low of need for refrigeration. Fairfield Market Research indicates that all these factors are cumulatively expected to drive the global demand for egg powder between 2021 and 2025.
Bird Flu Fears Leads to Increased Demand for Egg Powder
In recent years, the threat of bird flu led to a shortage of eggs and egg products as culling became a solution for containing the breakout. In 2020, the demand for chickens and chicken products decreased by more than 70%, plummeting the price of eggs by 15% in India, which is one of the largest producers of eggs globally.
In Europe, the contagious disease affected France, Netherlands, Germany, and Belgium. The Netherlands, Europe's largest exporter of chicken meat and eggs, culled nearly 500,000 chickens. Similarly, UAE imposed a temporary ban on the import of all species of domestic and wild live birds, ornamental birds, chicks, and hatching eggs. This caused a supply disruption, shifting focus on the use of powdered egg. The fluctuating price of eggs, their vulnerability to disease, and the pressure to maintain year-round availability to maintain consistency have led to food processors to opt for egg powder. Analysts anticipate this change will contribute towards sizeable revenue for egg powder during the forecast period.
Bakery Industry’s Heavy Reliance on Egg Powder to Drive Global Market
The global egg powder market is segmented on the basis of product type, end use, sales channel and region. Based on product type, the market is segmented into whole egg powder, egg yolk powder, and egg albumen powder. Out of these, the whole egg powder segment is estimated to have a significant value share. The bakery industry continues to be the largest revenue-generating opportunity with the potential to ensure a steady rise in demand.
Based on end use, the market is segmented into food, cosmetics, dietary supplements, animal feed and pet food, household, and HoReCa. Among these, the food segment is to represent an attractive index. Strong application of egg powder in bakery products, sauces and dressings, and baby food is expected to fuel the segment growth. Meanwhile, the animal and pet food segment is expected to represent favourable growth over the forecast period as pet diets gain the spotlight with higher awareness and improved incomes. Increased consumption of protein-fortified animal feed and pet food is expected to support the segment growth.
Demand for Egg Powder Swells in Asia Pacific as Bakery Industry Seeks Steady Substitutes
Egg powder is predominantly manufactured in the U.S., UK, China India, and Japan. Europe remains the leading consumer globally. However, the region is expected to represent slower growth over the forecast period. In response to expanding vegan population, food manufacturers are investing in plant-based protein substitutes derived from soy, pea, and potatoes amongst others. As this trend gains strength, it is likely to affect the market growth in the region.
Asia Pacific is expected to represent the largest value growth in the global egg powder market. Developing nations such as India are already enjoying the rapid growth of poultry products. In addition, consumers are more specific about the product they purchase. Most important characteristics include longer shelf life, fresh appearance, food safety, healthiness, and affordability. The growing bakery industry in the country is expected to boost the market growth over the forecast period as the baking industry uses egg powder to obtain the desired texture and structure of final products.
Global Egg Powder Market: Key Players
The global egg powder market research report includes a detailed study about key players such as SKM egg products, Ovostar Union N.V., Wulro Food Group (Dutch Egg Powder Solution), Pulviver, Igreca, Eggway, The VH group (Venkys), Sanovo Egg Group, Oskaloosa Foods, and Ovobel Foods Limited.