Growing Older Population around World is Driving up Demand for Electric Brooms
A cross between a vacuum and a traditional broom, electric brooms employ a combination of suction and brushes to clean the floors with the least effort possible. The key factors driving global electric brooms market expansion include changing lifestyles, increasing disposable incomes, a growing working population, rising purchasing power, and convenience of use. The consistently increasing ageing population, and the shortage of personal care assistance are driving sales, boosting the growth of electric brooms market. According to the United Nations Database on World Population Ageing 2020, the global geriatric population will expand from 727 million in 2020 to 1.5 billion by 2050. Therefore, the expanding ageing population will remain one of the key factors elevating prospects of electric brooms market worldwide.
With the growing number of the elderly population, the prevalence of chronic and bone diseases increases. The growing number of such diseases is likely to propel demand to help alleviate rising age-related fatigue. The number of persons over 50 with reduced bone mass, including osteoporosis, increased from 54 million to 64.4 million in 2020. By 2030, that figure will have risen to 71.2 million (a 29% increase from 2010). The number of fractures is expected to rise correspondingly. The growing number of such diseases will further contribute toward the mounting sales of electric brooms, thereby fuelling market growth.
Residential Segment will Dominate Market with Increased Time Spent at Home
In the forecast period, the residential segment will lead the electric brooms market, accounting for a significant share of the sales. The WFH model's regional adoption has confined people to their houses, demanding the timely handling of everyday chores. This has raised the demand for household appliances, mainly cleaning equipment. The rising prevalence of allergy and asthma caused by dust and grime in residential settings and the need to keep homes clean are likely to increase demand for electric brooms market. The increasing availability of improved products that can successfully capture the smallest contaminants is driving market expansion in residential applications.
Asia Pacific will Acquire a Major Market Share as the Region Witnesses Increasing Number of Robot Manufacturers
Asia Pacific is likely to dominate global electric brooms market, accounting for a major share of sales in the forecast period, with China being one of the most important markets. Some of the primary elements fuelling demand for electric brooms in the region are the strong presence of regional enterprises, the availability of low-cost products, and customers' high spending power. The growing electrification of rural areas and the widespread use of online sales channels in developing countries such as India are boosting the demand for electric brooms. Japan has seen significant expansion in the global market for electric brooms due to the introduction of new technologies, and novel products.
China is the world's most significant manufacturing hub, and numerous local robotic vacuum machine producers exist. These companies also provide high-tech items at reduced costs and with increased productivity. In 2021, China's industrial robot manufacturing volume was over 363,000 units, a more than 50 percent increase over 2020. As China's manufacturing capacity expands, so does the need for residential and commercial robots. On the other hand, pollution created by yellow sand moving from the Gobi Desert causes home and business pollution in China, North Korea, and South Korea. As a result, manufacturing and sales of these automated devices are more prevalent in Asia.
The European household electric brooms market is highly competitive, with various regional and local businesses offering numerous alternatives to companies investing in the market. The need for automatic electric brooms is expanding in Europe, owing to increased housing spaces and a high rate of carpet consumption. The market is also driven by the considerable presence of robot manufacturers throughout Europe. In Germany, annual multipurpose industrial robot shipments reached around 22,300 units in 2020. Germany is Europe's largest industrial robot market and the world's fourth-largest. The lightweight and cordless electric brooms are gaining popularity in Western Europe and are projected to fuel product growth shortly. Players in the European home electric brooms market are developing innovative products to fulfil the needs of customers in the region.
Global Electric Brooms Market: Competitive Landscape
Market participants launch new goods and forge collaborations, alliances, and partnership agreements. In February 2022, the new Dyson V12 Detect Slim includes a new Laser Slim Fluffy cleaner head attachment that uses a Class 1 laser to illuminate dust on floors and other surfaces our eyes cannot see. In August 2021, Viomi Technology Co., Ltd. ("Viomi" or the "Business"), a leading IoT at a Home technology company, announced the Viomi V3 Max robot vacuum, the Company's best budget Lidar robot vacuum-mop that provides efficient and effective cleaning.
Some players in the electric brooms market include Viomi Technology Co., Ltd, DIYA ENTERPRISE, Alfred Kärcher SE & Co. KG, Dyson Ltd., Makita Power Tools, Bissell Inc., The Hoover Company, Tineco Ltd., SharkNinja Operating LLC, and Fuller Brush Company.
Regional Classification of the Global Electric Brooms Market is Listed Below:
Middle East and Africa
*Regions and countries are subject to change based on data availability.
Key Elements Included In The Study: Global Electric Brooms Market
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